Plans
Choose Your Plan
All prices will be quoted in Canadian dollars (CAD). GST/HST will be added at invoicing.
Pay 50% to book and 50% when production starts. Want to save money? Save 5% when you pay in full by e-transfer by your contract deadline.
LAUNCH SPECIAL
OFFICE READY CAMPAIGN
Like a New Patient Welcome or Milestone Celebration Campaign
FOR 100 NOTES
Get a Quote
One campaign. No annual commitment. Send notes to your most loyal patients or clients, and see them respond.
Perfect for:
When you want to run a single Office Ready campaign
What's Included:
One (1) Office Ready Campaign
Starts at 100 handwritten notes (can add more for extra)
Full Office Ready campaign setup and management
Stamps included
No contact list is required
🎁Momentum Bonus
Upgrade to the Annual Package within 30 days of receiving your first OFFICE READY campaign
→ Get a $500 CREDIT
RUN AN OFFICE READY CAMPAIGN TODAY
LAUNCH SPECIAL
BATCH MAILED CAMPAIGN*
Like a Patient Appreciation or Customer Reactivation Campaign
FOR 100 NOTES
Get a Quote
One campaign. No annual commitment. Send notes to your most loyal patients or clients, and see them respond.
*Not eligible for health clinics due to PHIPA
Perfect for:
When you want to run a single Batch Mailed campaign
What's Included:
One (1) Batch Mailed Campaign
Starts at 100 handwritten notes (can add more for extra)
Full Batch Mailed campaign setup and management
Stamps included
Contact list for mail merge is required
🎁Momentum Bonus
Upgrade to the Annual Package within 30 days of us mailing your first BATCH MAILED campaign
→ Get a $500 CREDIT
RUN A BATCH MAILED CAMPAIGN TODAY
BEST VALUE
ANNUAL 4-CAMPAIGN PACKAGE
Run Your Relationship and Revenue Growth System
STARTS AT 400 NOTES
Get a Quote
Four campaigns. One price, locked in for your full term
Increase retention, purchases and referrals. Turn one-time patients or clients into lifelong relationships. Save compared to buying campaigns one at a time.
Perfect for:
Maximizing the power of handwritten note campaigns for your bottom line
Putting a retention system to work
What's Included:
Four (4) strategic campaigns throughout the year of your choice
Starts at 400 handwritten notes across 4 campaigns
Full campaign setup and management included for all campaigns
🎁Momentum Bonus
Start with an OFFICE READY or BATCH MAILED campaign, then upgrade within 30 days of delivery or mailing
→ Get a $500 CREDIT on your Annual Package
ACTIVATE YOUR GROWTH SYSTEM
We onboard a maximum of 4 new clients per month, so every campaign gets our full attention.
Have a custom project? Book a call with us to discuss.
More Plan Details
Plan Basics
OFFICE READY
BATCH MAILED
ANNUAL
# of campaigns
1
1
4
Minimum # of handwritten notes
100
100
400
Contact list / mail merge required
No
Yes
Depends on campaign
Full setup & management
Yes
Yes
Yes
Strategic Support
OFFICE READY
BATCH MAILED
ANNUAL
Advice on who on your list to target for each campaign
Yes
Yes
Yes
Unlimited messaging consultation throughout package term
--
--
Yes
Guarantees
OFFICE READY
BATCH MAILED
ANNUAL
Quality Guarantee (campaign pre-delivery approval)
Yes
Yes
Yes
Package Price Lock Guarantee (your rate never increases during package term)
--
--
Yes
Renewal Price Lock Guarantee (pay based on previous year's pricing chart if you renew before term ends)
--
--
Yes
Hand-delivery backup (Durham Region only, up to 200 notes during postal disruptions)
--
--
Yes
Bonuses
OFFICE READY
BATCH MAILED
ANNUAL
SIMPLE or COMPREHENSIVE strategy session to plan your campaign(s)
Simple
Simple
Comprehensive, maps all 4 campaigns
Quarterly calls for check-ins
--
--
Yes
Priority campaign scheduling
--
--
Yes
The ROI
The question isn't "Can I afford this?"
It's "Can I afford NOT to do this?"
The Math That Makes This a No-Brainer
Health Clinics & Practitioners
For a health clinic with 400 active patients
Empty slots in your clinic's calendar aren't just frustrating. They're expensive.
If we're talking just 10% of patients:
40 patients who aren't rebooking means 40 missed appointments per month
At $100 per appointment = $4,000/month
Over a year? That's $48,000 gone.
And that's before you count what you're also missing:
Referrals that never happened because patients forgot about you
Reviews that never got written
New patients who found someone else first
Based on our Annual Package pricing...
You're looking at a 4x to 5x return in year one alone.
That's not just patching the leak. That's filling the tank.
Real Estate
For a real estate agent with 150 past clients
An empty spot in your database isn't just a missed hello. It's missed commission.
If we're talking just 4% of that list:
6 past clients buy, sell, or refer someone this year without you top of mind
At $15,000 average commission = $90,000 that goes to whichever agent they remembered
Over a year? That's tens of thousands walking out the door to someone else.
And that's before you count what you're also missing:
Referrals that went to a competitor because you weren't remembered
Reviews that never got written
Past clients who assumed you'd retired
Based on our Annual Package pricing...
You're looking at an 8x to 9x return in year one alone.
That's not just patching the leak. That's filling the tank.
Business
For a business with 300 active customers
A customer who quietly drifts away isn't just a missed sale. It's a missed relationship you paid to build in the first place.
If we're talking just 10% of that list:
30 customers who don't come back means 30 missed repeat purchases per month
At $150 per purchase = $4,500/month
Over a year? That's $54,000 gone.
And that's before you count what you're also missing:
Referrals that never happened because customers forgot about you
Reviews that never got written
New customers who found someone else first
Based on our Annual Package pricing...
You're looking at a 5x to 6x return in year one alone.
That's not just patching the leak. That's filling the tank.
Why This Works
Because people remember
how you make them feel.
In a world full of digital noise, a handwritten note in a hand-addressed, hand-stamped envelope stands out.
It feels personal, unexpected and genuine.
And that feeling drives action.
PENBELLO
Penbello is a Canadian boutique marketing agency offering done-for-you handwritten note campaigns for:
Health clinics and practitioners, to turn patient relationships into repeat visits and referrals
Businesses, to turn customer relationships into repeat purchases and referrals
Service professionals, to turn client relationships into repeat bookings, purchases and referrals
Organizations, to improve stakeholder relationships, build goodwill, and increase donations
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